The Xbox is Microsoft’s addition to the gaming console market. The company had shown interest in this for a while, with Bill Gates being a fan and outwardly praising the PlayStation upon release. This console happens to be the first in the Xbox series of gaming consoles, and was the first console produced by an American company since the Atari Jaguar in 1996. Its main competitors were the PlayStation 2 and the Game Cube. The console boasted superior graphics to its rivals, also becoming the first console to feature built-in hard-discs. Nevertheless, the system was always inferior to the sales of the PS2, though this cannot denote the ultimate success of the console, promoting high sales and steady popularity within its lifetime.